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Parle Biscuits invests in FMCG startup WIMWI Foods

Parle Biscuits invests in FMCG startup WIMWI Foods. Bengaluru-based WIMWI Foods aims to introduce global healthy food choices to Indian homes. WIMWI will use the capital to grow the range of its flagship product, ASAP bars. The company plans to strengthen its retail distribution network and reach 50K retail points.

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