Google introduced its new feature, ‘My Business’ which is of much benefit to the MSMEs in India. The feature updates listing of small and medium level enterprises. Google My Business can help shoppers easily reach the customers. Google has so far added 20,000 small businesses to the list.

This feature enables retailers to create online store creation and product sales. Products can also be posted on Google My Business platform. There are currently more than 20 million offers available through Google Shopping. It will also include 9 regional languages for users. Majority of Google Shopping users use Indian languages

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