Coca Cola loses $4 Billion in value following Christiano Ronaldo snubs the cold drink at a press conference
During the ‘Portugal vs Hungary’ press conference, he ignored Coca-Cola and asked people to drink water
Ronaldo’s move intended to urge his fans to drink water instead of carbonated drinks
The move saw Coca-Cola’s share price dropping from $56.10 to $55.22
The dip in market value happened within half an hour of the incident
The beverage company has reacted to the incident, saying “everyone is entitled to their drink preferences.”
Coca Cola is a sponsor of the ongoing Euro 2020
Meanwhile, netizens have dug up an old Coca Cola ad featuring Christiano Ronaldo
