Jeff Bezos steps down from Amazon CEO

As Jeff Bezos steps down from Amazon 27 years after constituting the company, what’s in store for the e-commerce giant?

With Andy Jassy becoming the new CEO of Amazon, the premium e-commerce brand is taking a new direction. Jassy succeeds Amazon founder and world richest man Jeff Bezos who will continue to be the company’s executive chairman and largest shareholder. Bezos stepped down as CEO exactly 27 years after founding the company.

Jassy, who joined Amazon in 1997, started as the head of web services. Among colleagues and subordinates, he earned the reputation of someone who can easily connect with. At the same time, he is as competitive and insightful as Bezos. Jassy is a strong follower of Amazon’s corporate principles of customer-first priority, taking quick decisions and staying disciplined.

At Amazon, it is common to see proposals and projections appearing in operational and product reviews where Bezos participates. Colleagues recall Jassy as someone who would scrutinise those ideas. Some of his questions had revealed flaws that even the presenters could not think of. Jassy may set deadlines that seem impossible. But, he will also keep in touch with employees on a personal level. Music, indie movies and sports are some of his conversation starters.

It is unknown what Bezos’ role in the administration will be. “I’ve never felt more energised than I feel now… I’m not going to retire. Being the CEO of Amazon is a huge responsibility, very laborious. When you have a responsibility like this, it’s hard to focus on anything else,” Bezos wrote in a letter to employees announcing his role change.

Bezos is now focusing on his trip to outer space. He will fly to space on July 20 through the Blue Origin rocket. He will be accompanied by his brother Mark Bezos on the trip. 

One may hail or hate Jeff Bezos, but he has proven his mettle as an extremely talented leader. A business leader who has changed the way companies around the world work.

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