Harley Davidson returns to India, inks distribution agreement with Hero Motocorp
Hero MotoCorp will develop and sell a range of premium motorcycles under the Harley-Davidson brand
Earlier in September, Harley Davidson decided to exit the Indian market due to the covid-induced dull market
Harley’s Indian production volume fell from 11,753 units in FY16 to 4,533 units in FY20
Sales declined from 4,708 units to 2,470 units in the same period
India is said to be the world’s largest and most price-sensitive two-wheeler market